Marketing Operations Manager

About the role

We are looking for a Marketing Operations Manager to lead the optimisation of our marketing stack, from technology selection to lead handling and conversion tactics. You will own the end‑to‑end process that drives trial sign‑ups, upsell conversions and e‑commerce bookings.

Key responsibilities

• Identify, evaluate and implement new marketing technologies.
• Lead integration of marketing automation and CRM platforms.
• Manage inbound leads and coordinate seamless hand‑off to sales.
• Design and execute strategies to improve trial and upsell conversion rates.
• Build and maintain reporting dashboards for e‑commerce activity.
• Run conversion tests, analyse results and iterate on experiments.
• Collaborate with product, design and analytics teams to optimise landing pages and marketing funnels.
• Assess customer experience across channels and refine user funnels.
• Research emerging technologies for potential adoption.

Required profile

• Bachelor’s or Master’s degree in finance, economics, mathematics, science, marketing or a related field.
• 5‑8 years of experience in digital marketing or e‑commerce.
• Proven track record of optimising landing pages and user funnels.
• Strong analytical mindset with up‑to‑date knowledge of online marketing trends.

Required skills

• Google Analytics
• Omniture
• HTML
• CSS
• JavaScript