Senior Sales Supervisor – Beverage FMCG

About the role

Envertiz Consultancy is seeking a results‑driven Senior Sales Supervisor for beverage sales on behalf of a partner in Oman. The role focuses on driving sales growth, expanding distribution across retail, HORECA and modern trade, and building strategic market relationships.

Key responsibilities

• Develop new business opportunities for bottled water across retail, HORECA and modern trade channels.
• Achieve daily, weekly and monthly sales targets in assigned territories.
• Lead market expansion projects, including territory development and numeric distribution growth.
• Negotiate product listings, prime display areas and onboarding across all channels.
• Build strategic relationships with key decision‑makers and conduct regular market visits to monitor stock, pricing, competitor activity and customer feedback.
• Drive tender opportunities with government, corporate, education and hospitality sectors.
• Evaluate new products, pack sizes and channel opportunities based on market demand.
• Mentor junior sales executives and support capability building.
• Submit monthly sales and market intelligence reports and business review presentations.

Required profile

• 5+ years of GCC experience in FMCG / beverage sales (mandatory).
• Valid GCC driving licence (mandatory).
• Proven track record in route‑to‑market and distribution expansion.
• Experience across retail, HORECA and modern trade channels.

Required skills

• Strong negotiation and business development skills.
• Territory management and market expansion expertise.
• Key account and stakeholder management.
• Market intelligence and competitor analysis.
• Sales reporting and business review presentation skills.