Cluster Senior Sales Manager - MICE

About the role

The Cluster Senior Sales Manager – MICE will drive the hotel’s MICE (Meetings, Incentives, Conferences & Events) sales strategy, ensuring alignment with Anantara’s brand positioning and business objectives. You will manage key accounts, conduct sales calls, and lead client entertainment and site inspections.

Key responsibilities

• Maintain up‑to‑date knowledge of Anantara product offerings, competitor rates, and industry trends.
• Manage own accounts and support DOSM key accounts across multiple segments.
• Conduct a minimum of 60 sales calls, 10 client entertainments and site inspections each month, recording all activities in SFA or S&C.
• Develop new client contacts, assess revenue potential, and drive upsell/cross‑sell opportunities.
• Provide accurate management reporting, cost control, and ensure timely administration.
• Participate in familiarisation trips, road shows and collaborate with operational teams to deliver the brand promise.

Required profile

• Proven experience in MICE sales within the luxury hospitality sector.
• Strong strategic mindset with ability to prioritize accounts and meet financial targets.
• Commitment to continuous professional development and financial literacy.

Required skills

• Proficiency in sales‑specific software (SFA or S&C).
• Experience with property Management Systems (PMS).
• Advanced knowledge of Microsoft Office suite.